STRATEGIST. AUTHOR. EDUCATOR.
Dannie Lynn Fountain is a marketing and business strategist for creative entrepreneurs. Earning her business acumen working in marketing for brands such as Whirlpool and H&R Block, she has a combined 9 years experience as an entrepreneur and strategist. She works with entrepreneurs and corporate clients alike to brainstorm, strategize, and implement strategic plans and processes to better their business and increase their sales.
In addition to her marketing work, Dannie is the author of The Side Hustle Gal, The Bucketlist Babe, and One Honest Woman (Fall 2017). Dannie is a regular guest contributor and speaker on business strategy worldwide and is also a digital nomad - she's spending 2017 traveling the world. See where she's headed next.
Dannie's work (and the work of teams she's been a part of) has been submitted to and recognized by Cannes Lions, the Effies, CASE, the North American Excellence Awards, the American Advertising Awards, the Shorty Awards, and D&AD Impact White Pencil. The same work has been featured in Advertising Age, Adweek, Forbes, Holstee Magazine, Belong Magazine, and more.
+ Collaborative Projects
Styled Marketing Course (September 2016) with Rosemary Watson | Productions, TwigyPosts, and Copper Kettle Co.
Self Made Babe Podcast (February 2017) with Lola Gilbert of The Babetown Collective.
The Seller Society (March 2017) with Rosemary Watson | Productions and TwigyPosts
One Day Biz & Brand Strategy Workshop (May 2017) with the Chykalophia Group
Big Brand Biz Sessions (May 2017) with Lish Creative
Big Plan for the Creative Mind (October 2017) with Reina & Co.
Master of Science, Human Resource Management - Indiana Wesleyan University
Bachelor of Arts, Media and Marketing Management - Albion College
+ Integrated Marketing for Creative Entrepreneurs.
Integrated Marketing by definition is the process of using a marketing strategy that connects all the pieces of a brand and is designed to ensure that all messaging and communication strategies are consistent and customer-centered. Think of this like visual branding - when you brand your business, you want everything to look visually seamless. Integrated marketing takes it one step further by making sure the story you're telling and benefits you're projecting are consistent across all platforms as well. This session will walk you through identifying your marketing goals and creating cross-platform / cross-content strategies to execute seamlessly against those goals. (This session is a live version of what I walk clients through during a Mini Strategy Session.)
+ Small Time, Big Leagues: How Working With Big Brands Can Benefit Your Small Business.
Working with corporate clients may not be your current goal, but there are clear benefits to creating those relationships. This session will address my journey through working with corporate clients and what it did for my business and will also teach you how to seek out brand partnerships that would enhance your brand and serve as additional marketing for your business. You'll learn how to leverage those relationships to grow your own business and improve the experience you provide your private clients. (Launching the Big Brand Biz Sessions in May 2017 with Lish Creative to further expand on this topic.)
+ Empowering Individuals to Lead from Below.
Servant Leadership is perhaps the most powerful form of dynamic change making possible. As an entrepreneur, you have the power to make an impact regardless of your business level, years of experience, or positions of power. We'll work together to uncover the ROI of Human Capital and how to equip and empower yourself (and members of your team), uncovering ways you can be engaged and participate actively in enacting meaningful change even if you don't hold a leadership role. We'll examine the tactics used by corporations to keep their individual contributors engaged and motivated and identify the parallels that allow us to use similar tactics to keep ourselves and our groups or teams equally engaged and motivated.
+ Past Speaking Engagements
Small Business Sisterhood Podcast (March 2017)
Women's Business Lakeside Conference (March 2017) Marketing Panel & Book Signing Event
Reset Conference (March 2017, Two Presentations) Integrated Marketing for Photographers Small Time, Big Leagues
The Babetown Collective Retreat (February/March 2017) Integrated Marketing for Photographers (Presenting on Feb 28th and again on Mar 9th)
Together Experience (February 2017, Two Presentations) Taking the Scary out of SEO & Google Analytics; Realistic Passive Income Solutions
Digital Boss Roundtable (February 2017) Roundtable hosted by Nevica Vasquez on all things marketing.
Bosses & Booze Podcast (February 2017)
RTS Leaders' Retreat (January 2017, Two Presentations) Empowering Individuals to Lead from Below; Diversity + Inclusivity Panel
Identite Collective Workshop (January 2017, Two Presentations) Integrated Marketing for Creative Entrepreneurs; The Importance of Entrepreneurial Community
Creative Empire Podcast (January 2017)
Midwest Meetup (November 2016) Event Sponsor + Mini Speaker, The Side Hustle Gal
Influential Gal Podcast (October 2016) Wanderlust + Authenticity
Blazing Creative (October 2016) Featured The Side Hustle Gal
Creative Women's Conversations (September 2016) Pitch Perfect
Olivet Leadership Conference (2013) Make LinkedIn Work for You
North Central Region 4-H Forum (2011) Leadership Matters
Civil Air Patrol MIWG Conference (2009) Why Leadership as a Youth Matters
+ Conferences I've attended
Create + Cultivate (2015/2016)
The Savvy Experience (2016)
Inspired Retreat (2016)
Midwest Meetup (2016)
Creative at Heart (2016)
Illume Retreat (2017)
+ Upcoming Speaking Engagements
One Day Biz & Brand Strategy Workshop (May 2017) Integrated Marketing for Creative Entrepreneurs
Creative Hub Conference (May 2017) Integrated Marketing for Creative Entrepreneurs
Creative Women's Conversations (May 2017) Small Time, Big Leagues
Identite Collective Workshop (June 2017)
Selling with Generosity Workshop (June 2017)
Email Marketing Summit (June 2017)
ACE Conference (June 2017, Phoenix AZ)
Creative at Heart Conference (August 2017) Panelist
The Babetown Collective Photographers' Retreat (September 2017, Two Presentations) Integrated Marketing for Photographers & Creative Entrepreneurs, Empowering Individuals to Lead from Below
ACE Conference (October 2017, Italy)
+ Speaking Engagement Testimonials
“Dannie is a captivating speaker who engages all in the room when she shares. Her warm, genuine presentation style is expertly paired with actionable content, making for a presentation that’s equally enjoyable and applicable to your business! From her delightful anecdotes to her no-fluff talking points, Dannie’s presentation on Empowering Individuals to Lead From Below was truly helpful.” — Bonnie Bakhtiari (Illume Retreat Founder), Attendee, Rising Tide Society Leaders' Retreat
“It was SO wonderful getting to know you a little better at the retreat this week and hearing your talk in front of the group, girl you’re a natural!” — Laura Hernandez (Laura + Rachel Photography), Attendee, Rising Tide Society Leaders' Retreat
“Dannie Lynn Fountain provided the motivational anchor my conference needed. She instantly reengaged the attendees in at the end of a long day and ignited their passion and creativity. Dannie’s expertise in the corporate world translated so seamlessly in an entrepreneurial atmosphere - every guest in attendance has referenced back to Dannie’s incredible keynote and actionable strategy sessions. She was the highlight of the event and I can’t wait to have her back.” — Anastasia Casey, Founder, IDCO Workshop
“I had the best time at today’s meeting! Dannie was very well versed in what she does and really got everyone thinking. I took away a lot of great information. The women there were inviting and open to communication and learning and I made some great new friends. I can’t wait for the next one!” — Sharokina Pazand (Citygirl Events), Attendee, Creative Women's Conversations
“You made a scary topic (SEO) not so scary and showed people the benefits of doing it. Bravo! You’re incredibly engaging, you tell great stories and make even dry topics super fun to be paying attention to. You gave step by step help on how to make something better.” — Reina Pomeroy (Reina + Co), Speaker, Together Experience
Dannie's talk was my favorite! SEO is such a buzz word in the creative industry. So many people offer to teach it, but Dannie broke it down in a way I could understand. Her no fluff, actionable approach was everything. I have never been so excited to work on homework! I started to update my site with her tips immediately! I know I will continue to see results in my business thanks to Dannie! - Ruth Pitt (Raise the Ruth Events), Speaker, Together Experience
Dannie has a wonderful energy and seems approachable even when speaking to a large group. She's engaging, funny, and easy to understand, even on more complex topics.After she spoke at The Together Experience, someone in the audience was struggling to implement a few of the points we'd talked about, so Dannie hopped on her laptop and showed her exactly how to get set up. Her presentation had a very actionable, workshop-style feel, and definitely stood out as one of the highlights of the conference. - Samantha Johnson (Covelle), Attendee, Together Experience
“Dannie is the perfect blend of engaging, articulate, and vulnerable. Her talk takes you on a journey that leaves you wishing the presentation would go on for hours. Prepare to learn a lot and laugh a lot more!”— Natalie Franke, Founder, Rising Tide Society
“Dannie is not only an engaging speaker, but also incredibly talented! She’s able to lead intimate discussions as well as command the room when speaking for a crowd. She kept us laughing while also educating us on how to lead well in our communities! I’m grateful to have had the opportunity to hear her share! I also particularly loved hearing her experiences from her early days of first job, fast-food employment, and how that shaped the way she works and leads today!”— Lauren Carnes (Lauren Carnes Photography), Attendee, Rising Tide Society Leaders' Retreat
“Dannie has a knack for engaging audiences by sharing her real life examples of how to solve tough marketing problems. I love hearing how she has worked with others to create marketing strategies that work. Dannie makes things super easy to understand and provides her listeners with actionable steps they can implement in their own businesses - no matter how big or small. She’s friendly, helpful, and supportive.”— Tyler J McCall (Instagram Marketing Expert), Presenter, IDCO Workshop
ASSETS YOU MIGHT NEED
Dannie Lynn Fountain is a marketing and business strategist for creative entrepreneurs. Earning her business acumen working in marketing for brands such as Whirlpool and H&R Block, she has a combined 9 years experience as an entrepreneur and strategist. She works with entrepreneurs and corporate clients alike to brainstorm, strategize, and implement strategic plans and processes to better their business and increase their sales. Beyond strategy, Dannie is the author of three books on entrepreneurship, a regular speaker on strategy worldwide, and a digital nomad. Her work has been submitted to and recognized by Cannes Lions, the Effies, and more.